Bang & Olufsen, a prestigious audio brand founded in 1925 in Struer, Denmark, by the visionary duo Peter Bang and Svend Olufsen, is honoured to announce a groundbreaking collaboration with Scuderia Ferrari.

For nearly a century, Bang & Olufsen has consistently pushed the boundaries of audio technology, maintaining its position as a pioneer in acoustic innovation. The company's rich history is a testament to the enduring dedication and vision of its founders.

Notably, Bang & Olufsen's emblem will adorn the cars driven by the exceptional talents of Charles Leclerc and Carlos Sainz. Beyond this, Bang & Olufsen and Scuderia Ferrari are set to forge a close partnership aimed at delivering unparalleled Formula 1 fan experiences. These extraordinary moments will unfold both trackside at Scuderia Ferrari's Formula 1 Grand Prix race venues and across Bang & Olufsen-branded stores worldwide.

“We are pleased to welcome Bang & Olufsen on board as an Official Partner. For almost a century, the company has been a byword for state of-the-art audio technology, combined with cutting edge design. Like Ferrari, Bang & Olufsen is a point of reference in its field, pushing the boundaries in this sector through constant research into materials and style. The two companies have a lot in common, therefore we have high expectations for this partnership.” Benedetto Vigna - Ferrari CEO

Today, every Bang & Olufsen product continues to epitomize the distinctive fusion of exquisite sound, timeless design, and unparalleled craftsmanship. These innovative and forward-thinking products are available for purchase globally through Bang & Olufsen's own stores, the official website (bang-olufsen.com), and select retail outlets.